Sherrie Miday for Cuyahoga County Common Pleas Court Judge
Develop a targeted digital marketing strategy to support Sherrie Miday’s run for Cuyahoga Court of Common Pleas.
Prior to the campaign launch, we surveyed voters to understand initial voter sentiment toward the candidates. Based on the results, messaging was delivered with increasing frequency across social, display and video online platforms with creative designed to educate and drive voter engagement. With strong and identifiable creative, pockets of persuadable voters were targeted with a goal of driving potential voter engagement.